Breast Imaging Victoria Website Design

Breast Imaging Victoria provides Contrast Enhanced Mammography, 3D Mammography, Ultrasound and biopsy services, all specifically designed for breast assessment.

We aim to provide a full diagnostic assessment for patients. We also use previous images to include a comparison report, so patients and referring doctors are aware if any changes are occurring in the breast. 

Website Design Brief

Website Purpose

The purpose of this new website is promotion, as well as the normal informational outcomes. The new website needs to be 

• patient focused, 
• visually engaging and 
• address patients’ needs and questions.

The website also needs to not only rank but also engage visitors looking for the practice’s services. 

The website needs to help differentiate the practice services and ensure patients understand that Breast Imaging Victoria offers expertise and excellent service. 

As well as reinforce the message that Breast Imaging Victoria offers a professional, caring, safe, and personalised service.

Target Audience

• A breast imaging clinic offers service to patients who needs diagnosis regarding breast conditions
• Target patients are both male and female patients, of all ages
• The client wants to rank highly for all their hip and knee conditions and procedures on searchers (SERPS). 

Fonts, Colour, Logo

• Existing Logo
• Font - can be similar to those used on the existing website
• Colours - could be a little more vibrant
• Menu Tabs - functions

Layout

• Desktop and Mobile friendly fully responsive
• Clean and minimal like Breast Imaging Victoria’s recent draft

Top Zonal Design Elements

Header: (top LHS)

• LHS - Logo + Name
• RHS - Telephone Number + Icon

Link to Website: https://www.breastimagingvictoria.com.au/